About Houston & Company

Houston & Company is a marketing and communications firm for small to medium-sized businesses. Founder and Chief Executive Officer, Tracey Houston, has more than two decades of national, regional, and local marketing communications experience.

Her passion for helping small businesses succeed began as an advisor for women and small business owners in New York. During her tenure, she learned the pitfalls and challenges business owners experience in growing their companies.

Tracey Houston found success early in her career managing copy editing and layout for a local newspaper. She was quickly promoted to general assignment reporter and could be found in the community covering stories from business to entertainment.

Houston & Company L.L.C. is a marketing communications firm for small to medium-sized businesses. Founder and Chief Executive Officer, Tracey Houston, has more than two decades of national, regional, and local marketing communications experience.

Her passion for helping small businesses succeed began as an advisor for women and small business owners in New York. During her tenure, she learned the pitfalls and challenges business owners experience in growing their companies.

Tracey Houston found success early in her career managing copy editing and layout for a local newspaper. She was quickly promoted to general assignment reporter and could be found in the community covering stories from business to entertainment.

With a desire to work in television, Houston made the leap into broadcasting where she worked for television stations in competitive markets such as California, Kansas, and Missouri.

Houston expanded her career to include marketing and corporate communications for companies such as HSBC, Bank of America, Kansas City Missouri School District, and Girl Scouts of Western New York. As a communications advisor to senior leadership, Houston provided crisis communications advice around issues such as layoffs, recalls, and social and religious topics.

As senior vice president of corporate communications, Tracey and her communications and marketing team received several regional awards in public relations and corporate campaigns. Also, she was invited and served as a committee member for a national non-profit “think tank” for communications and branding.

She was instrumental in the research and development of two procurement programs created to provide business leads to small businesses. Houston spearheaded a “matchmaking event” that created opportunities for small and minority-owned businesses to do business with large corporations.

Houston’s areas of expertise include strategic planning, marketing, communications, media relations, social media, copywriting, editing, brand management, print media, television media, crisis communications, and event planning.

Designed by Houston & Company LLC

Creative | Experienced | Results

info@houstonandcompany.com